Make innovation a capability across your organization.

Ignite combines hands-on workshops, coaching and support with opportunities to expand your network and learn from people across industries and sectors.

The numbers speak for themselves.

 

228%

Design-driven companies outperformed the S&P 500 over a 10-year period.

Design Management Institute

 

32%

 

Higher revenue growth for top design performers over five years.

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301%

 

Return on investment from internal design thinking practices.

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Ignite gives people the mindsets, skills, tools and connections to adapt and change.

Participants learn practical ways to solve real problems, gain tools they can use every day, and build relationships with people and perspectives from across roles, industries and sectors.

Mindsets

Build the confidence and curiosity to challenge assumptions, see problems differently and put people at the heart of change.

Connections

Learn alongside people from different roles, industries and sectors, building relationships and gaining exposure to new perspectives, ideas and ways of working.

Skillsets

Develop practical skills in research, problem framing, ideation, prototyping and service design that can be applied to real work.

Toolsets

Leave with proven frameworks, methods and templates that make innovation more structured, repeatable and easier to put into practice.

Course Overview

Ignite combines five hands-on modules with dedicated coaching and support, helping participants apply service design to real organizational challenges.

Module 1
The Double Diamond

An introduction to service design and how it connects lived experience with organizational systems to frame challenges and unlock innovation.

Module 2
Discover Problems

Participants learn practical research methods to engage customers, employees and stakeholders, uncover unmet needs and design meaningful research.

Module 3
Define Problems

With research insights collected, participants apply sensemaking to turn data into opportunities by mapping patterns, uncovering barriers, and reframing challenges into problem statements.

Module 4
Develop Solutions

Participants generate new ideas and create simple service prototypes to test quickly with users and stakeholders.

Module 5
Deliver Solutions

Participants use feedback to iterate and strengthen solutions, then build a practical pathway toward implementation.

Virtual Coaching

Virtual coaching sessions between modules help participants apply the tools, refine their work and maintain momentum.

Sample Modules

Establish your baseline

Ignite is designed to help you and your team develop new skillsets, toolsets, and mindsets. In this module, you will have the opportunity to reflect on your confidence in each of these areas.

Ways of Thinking

This module will give you an overview of the different theories that inform our practice, but remember, it’s not about what we’re calling the work but how we’re doing it.

Earn Certification. Access Funding.

Ignite may qualify for available workforce training grants, helping organizations invest in capability building.

Participants earn certification, with progressive learning pathways that build design maturity across the organization over time.

✺ Frequently asked questions ✺